Anchor Dairy US

Packaging Refresh

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As the creative director on the Anchor Dairy account, I led the design and development of a packaging refresh and the photography updates that followed.

Read More about the project in packaging digest.

 
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“Patterson: Packaging was designed by Lauren Hayes from SRW, our U.S. Retail/Consumer Agency of Record. They were instrumental in putting the vision to paper and now to pack! Lauren and the SRW team did an amazing job. We couldn’t be more pleased with them. The finish work was completed by myself and Kraftworks in New Zealand. It was truly a team effort!”

 
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